Wine Labels are a crucial part of wine shopping. It is the sole source of information on a product and a driving force in helping consumers make decisions. But what often makes a shopper pick up a certain bottle versus another? The imagery on the bottle of course! That’s why we are hosting the first ever Wine Label Design Contest at Bauer! Submissions will only be accepted during ArtWeek and must be designed around the theme of the contestant’s choice.* Bauer will have a design area for contestants and each entry will be showcased on our social media. Entries will be accepted from September 30th to October 7th. Then, on October 8th and 9th stop by Bauer Wine & Spirits to vote for your favorite! The winner will receive two tickets to our annual, private, and VIP ‘The Best for Our Best’ wine tasting event at the Boston Harbor Hotel on November 15th where they will taste over 80 wines, mingle with the industry’s leading experts, and indulge in food pairings from Chef Daniel Bruce, Executive Chef and Founder of the Boston Wine Festival.
Our event allows contestants the possibility to express their artistic side through drawing, sketching, painting, even charcoaling, in order to create a wine label based around the theme of their choice.* Contestants must follow the general layout of a label, including the front and back. It may not be larger than 4” x 5” per side. All submissions must be designed and entered between September 30th and October 7th by visiting Bauer Wine & Spirits where you can hand in your submission to any member of our team. The winner will get to attend one of the biggest and most exclusive wine tasting events in the city where guests interact with the top wine executives while sipping on over 80 wines. You’ll also get to experience the food and wine pairing talent of Chef Daniel Bruce who makes a special menu each year specifically tailored around the wines that will be showcased. While there receive a sneak peak of Chef Bruce’s 2017 Boston Wine Festival lineup while indulging in his creations and discussing his love for food and wine!
Be sure to check out other events happening on Newbury Street all ArtWeek-long!
#TheFryeLife, featuring a special guest artist, will host an embroidery customization event at its Newbury Street location. Nurtured by craftsman since 1863, The Frye Company in turn pays tribute to the craftsmen and women of today, who are dedicated to their craft and pushing the boundaries of handcrafting product.
Special for ArtWeek, The Frye Company will have an artist on site doing an embroidery demonstration and is offering detailed embroidery on their newest accessories collection, to make your purchase a one-of-a-kind piece. This will be something you do not want to miss. Guests are invited to view a true artisanal craftswoman at work and ask questions about her process and inspiration!